Abstract:Go to grass-rootst,urn style,change style(turn to)activity in the national news battlefront since 2011 have deeply influenced and promoted the Chinese journalism.There was generally agree that turn to is a revolution which reform from the bottom in the national news battlefront.It is of great significance to inherit the traditional Everbright news,keep in the correct direction,enhance public trust and establish significant media image.Mass communication in the relationship between the sender and the receiver is influenced by the potential audience,this article seize this quality of mass communication,the four basic modes of communication mass communication on how the practice of news gathering comprehensive understanding,and implementing turn to,actively explored.