Affected by the internet and mobile phone communication,especially the upgrade transmission of the smart phonet,he rise of micro blogt,he spread efficiency and authority of television media becomes weak in the background of digital communication.Then crack the bottleneck of system、the operations and the technology becomes popular attention.An occasion of new media integrationt,elevision media become the biggest feature of the technological innovation.In this paper we take the Liangshan television station as an example,focus on the integrated development of technical innovationt,he development of innovative way of communicationt,o optimize the effective path of the local mode of transmission.