Refinement has been an effective way of improving the effectiveness of ideological and political education of college students.In accordance with the survey data,we deeply investigate the content of ideological and political education of college student under the era’s demand,and analysis the current situation of the ideological and political education of college students in Fujian province,to raise the path of implementation from the operation process,operation mechanism,operation carrier and execution indemnification.Finally we should improve the pertinence and the effectiveness of the ideological and political education of college students,and promote the comprehensive development of students.