The research on identity covers various fields, such as Philosophy, Sociology, Psychology, etc. It is the research about consensus building on man and culture, man and man, man and self. National culture identityis the process of balancing between man and national culture connotation, it includes psychological fitness and behavior orientation, and it faces many challenges under the background of globalization. Combining subjective and objective, on the interacting between the individual and society, is the way to build strong national culture identity