With the improvement of women＇s social status and the independent of women＇s economic status, the influence of modern female consumers become more and more bigger in the luxury market. Female consumers as an important and special group of chinese luxury consumption, get more and more attention in modern enterprises and academic researchers. Therefore, basing on the analysis of female consumers in psychology luxury consumption, we will make appropriate and scientific targeted luxury marketing strategy, which has important theoretical and practical siznificance.