乡村振兴背景下电子商务专业人才培养的案例教学研究以农村电商课程为例
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教育部高等教育司2020年产学合作协同育人项目“农村电商课程改革”(项目编号:202002175004);四川省第三批高等学校省级课程思政示范项目“农村电商”(项目编号:JG2022173);2021-2023 年四川省高等教育人才培养质量教学改革项目“以课程改革为抓手,培养欠发达地区紧缺电商人才的创新与实践”(项目编号:JG2022029)。


Teaching Case Study in the Cultivation of E-Commerce Talents Under the Background of Rural Revitalization:Taking the Course of Rural E-commerce as an Example
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    摘要:

    习近平总书记在党的十九大报告中首次提出实施乡村振兴战略,农村经济在国民经济中占据重要的地位,只有进一步发展农村经济,缩小城乡差距,才能够提升中国的综合实力。当前,电子商务在促进农村地区的发展过程中扮演着不可替代的作用,给人们的日常生活、生产方式带来了很大影响,乡村振兴战略需要人才的支撑,而高校正是能为国家培养理论知识高、实践能力强的农村电商人才的重要场所。案例教学法能将学习知识点巧妙融入案例,为学生创设真实的情境,具有鲜明的理论与实践相结合的特点,是提高应用型本科大学生实践能力的重要方法,在农村电商课程进行案例教学研究,为国家培养合格的农村电商人才,助力乡村振兴。

    Abstract:

    General Secretary Xi Jinping proposed the implementation of the rural revitalization initiative for the first time in the report of the 19th CPC National Congress.The rural economy plays an important role in the national economy.Only by further developing the rural economy and narrowing the gap between urban and rural areas can China''s comprehensive strength be enhanced.Currently,e-commerce plays an irreplaceable role in promoting the development of rural areas and has a significant impact on people''s daily work and life. Rural revitalization requires the supply of talents,and universities are key places to cultivate rural e-commerce talents with solid theoretical knowledge and strong practical abilities.The case teaching method infuse knowledge points into teaching cases,create virtual situations for students,and combines theories with practice.It is an important method to improve the practical ability of application-oriented undergraduate students.Therefore, it is necessary to conduct teaching case research on the course of Rural E-commerce to cultivate qualified talents for the rural revitalization of the country.

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赵振君.乡村振兴背景下电子商务专业人才培养的案例教学研究以农村电商课程为例[J].西昌学院学报(社会科学版),2024,36(2):123-129.

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  • 收稿日期:2023-10-20
  • 最后修改日期:2024-02-29
  • 录用日期:2023-11-17
  • 在线发布日期: 2024-04-27